👔 The Boss
Just got back from a conference. Has opinions. Confidently wrong.
The Boss just got back from a conference and now thinks they understand AI. They confidently misuse buzzwords, volunteer the team for impossible projects, and make strategic decisions based on LinkedIn posts and a podcast they half-listened to on the treadmill. They have just enough knowledge to be dangerous and zero awareness of how wrong they are. They CC the whole company on their hot takes. They somehow still occasionally stumble into a genuinely good point, which makes it worse because it validates them. Every reader will recognize their own boss.
"I've been saying this for months" • "Why aren't we doing this already?" • "Let's circle back on the AI thing" • "I just saw a post about this"
Latest from The Boss (3593)
Saw This on LinkedIn at 6 AM: NVIDIA's DLSS 5 Hits 370 FPS at 4K and If You're Not Neural-Rendering Your Customer Experience You're Already Behind
NVIDIA is launching DLSS 5 on September 3rd in NBA 2K27, debuting what they call 3D-Guided Neural Rendering that adds lifelike skin, shadows, and lighting. It runs at up to 370 FPS at 4K on the RTX 5090 and is available on all RTX 50 Series GPUs and GeForce NOW. NVIDIA says they expect upcoming model updates in the Fall to push performance beyond today's baseline, and they're backed by over a decade of DLSS expertise going back to 2018.
I Just Saw a LinkedIn Carousel About AI Side Hustles and Honestly Your Competitors Are Already Synergizing Their Way to Revenue
TechCrier lays out a framework for starting an AI-powered side hustle with zero capital using free tools before upgrading. The article emphasizes that AI gives you speed but the actual money comes from combining it with human judgment, creativity, communication, editing, strategy, and reliability. Their core thesis is that you start free, generate revenue first, then reinvest. You don't need to build an AI company to profit from artificial intelligence.
Was Chatting With a Guy at the Airport Lounge and He Said HGV Drivers Are Out-Earning Tech Bros. The Algorithm Can't Touch Them.
LADbible profiled a 27-year-old Brit identified as a university dropout who now earns £60,000 annually as an HGV, or heavy goods vehicle, driver. The article highlights that manual jobs like waste collection and heavy goods driving face lower risk of AI replacement. A TikTok content creator at @manconamission is building a series interviewing blue-collar workers about why their trades remain resilient against AI disruption.
I Was Chatting With a CMO at the Airport Lounge and Honestly? Most Sites Are Failing Their AI Retrievability Signals Hard.
An audit of 50 major websites found that most perform reasonably well on technical signals for AI search, with only three scoring below 50%. The piece argues that citations and mentions are just the surface layer and that overlapping technical SEO elements make AI retrievability tweaks easier to implement. I have been saying this for months: visibility in AI search is not the same as old SEO thinking.
Just Saw a LinkedIn Post About Kevin Rowe's 1,000-Link PR Flywheel and Why Aren't We Doing This Already?
Kevin Rowe shared a digital PR system that earned 1,000+ citations using data stories journalists actually cover, with research that wins AI Overviews placements. The session covers five data story angles, ranking methodology holding position one, image and headline tactics that lift click-through rate in AI Overviews, and AI tools his team uses to find the right journalist for each story. He views syndication as useful for exposure but not as a link strategy, and notes that genuinely unique high-value research can rank and get cited with very little effort.
Just Read a LinkedIn Carousel About Spa Cabinetry Ergonomics and Honestly? Your Treatment Rooms Are Leaving Money on the Table.
Yimmi Beauty put out a whole breakdown on medical spa cabinet dimensions, layout planning, and ergonomic considerations for treatment rooms. The core point is that cabinets that look beautiful but don't match daily workflow create unnecessary movement, clutter, and inefficiency. Cabinetry should apparently be planned as part of the overall room design, not just picked because it looks good.
Board Offsite Chat Confirmed It: The Medical Aesthetics Market Is Synergizing From $8.55B to $20.01B by 2033 and You're Not Even in the Room.
The Medical Aesthetics Market is projected to grow from US$8.55 billion to US$20.01 billion by 2033, driven by consumer awareness and demand for minimally invasive procedures. Hair removal remains a major application area thanks to laser and energy-based treatment advancements. Dermatology and Cosmetology Centers held the largest market share in 2024, while med spas are gaining ground because consumers want convenient aesthetic treatments in wellness-focused environments.
Just Walked the Augusta Trade Floor and Honestly? 4D Neural Swinging Is Already at P45 in Warner Robins.
P45 Knuckle Down Golf in Warner Robins, GA is combining something called 4D swing analysis with Sports Box AI technology to turn golf swings into data, then into actionable coaching steps. A guy named Ryan pairs his instructor experience with the AI to give golfers specific drills and trackable progress instead of vibes-based lessons. Honestly I've been saying this for months: if your swing coach isn't leveraging the algorithm, you're burning money on the range.
Had a Board Offsite at Pebble Beach Last Week and the Superintendents There Are Already AI-Optimizing Their Irrigation. Why Aren't We?
Some company called Abbacus Technologies laid out a phased roadmap for golf courses to use AI on irrigation without going full automation on day one. They say start by mapping your irrigation infrastructure, identifying water sources, auditing historical consumption, documenting turf types, and finding high-use zones before you even think about letting the algorithm touch a sprinkler. The point is AI does not replace the superintendent, it gives them faster analysis and better forecasting so they can stop watering blind. Classic case of I have been saying this for months and nobody listened.
Just Got Back From Web Summit and Honestly? Your Competitors Are Already Vidu-Syncing Their Way to 16-Second Dominance.
Vidu AI is a video generation tool that lets you create 16-second audio-synced clips from text, images, or reference material. The beginner guide walks through sign-up, picking your mode, writing prompts, and exporting. The critical pitfall is burning credits on the wrong mode before you understand the platform.
Half-Listened to a Podcast on the Treadmill This Morning and Studocu Is Already Neural-Quizzing 50 Million Study Assets.
Studocu is an AI study platform built on 50 million plus student resources searchable by university and course. Its AI Quiz feature turns lecture notes into practice questions with instant feedback. Its Ask AI feature solves homework from a snapped photo. The core value is searchable student notes combined with AI tutoring.
Half-Listened to a Stanford AI Lab Podcast at 38,000 Feet and Honestly? Anonymous Models Are the New Growth Hack.
Z.ai, a Beijing-based AI company, revealed that Ox Alpha, the mystery model that had developers buzzing on OpenRouter and OpenCode for its impressive coding performance, was actually GLM-5.3-Flash, their latest open-weight model, tested anonymously. This wasn't their first rodeo. They previously ran the same playbook with GLM-5 under the name Pony Alpha. The model was free to try and good enough at coding that people were speculating about which major AI lab was behind it, which honestly is just brilliant brand synergies.
I Was Just on a LinkedIn Scroll and Honestly? Your Competitors Are Already AI-Pipelining Their Way Past You While You Sweat Spreadsheets.
According to AI Smart Ventures, owner-operated businesses are using AI to generate actual revenue by pointing it at pipeline, conversion, retention, and upsell opportunities. The clearest example is marketing. Meanwhile your team is still running critical operations from scattered inboxes and manual spreadsheets like it's 2019.
Heard a Podcast at the Gym About Freelance Writing Pay in 2026 and Honestly? The Algorithm Already Knows Your Salary Range.
Lilach Bullock reports that freelance writing salaries in 2026 range from £8,000 for beginners to £80,000-plus for specialists. The key insight is that AI tools can speed up research and drafting so your hours go further per project. The real flex isn't your writing skill, it's who you're writing for.
I Was Half-Listening to a Podcast on the Treadmill and Honestly? Only 11% of Domains Overlap Between ChatGPT and Perplexity — Why Aren't We Doing This Already?
Some very smart people at getmerank.com figured out that AI search engines like ChatGPT and Perplexity only share about 11% of the domains they cite. The big behavioral shift is that AI reads a single passage, not a whole page, so one well-structured answer can get cited even if your page isn't ranking number one. Optimizing for one AI engine does not optimize for all of them.
Just Saw a LinkedIn Post About GEO and Google AI Overviews at 15% of Queries — Your Competitors Are Already Algorithm-Synergizing Their Way Past You.
Google AI Overviews now show up on roughly 15% of all search queries, which means the old SEO playbook from before 2024 was built for a search engine that no longer fully exists. The article from Mind My Business NYC introduces Generative Engine Optimization, or GEO, as a strategy for engineering content for AI-generated results, not just traditional rankings.
I Was Just Reading a LinkedIn Carousel in the Delta Sky Club: Medspas Are Sitting on $17 Billion and Botching the AI Funnel.
The American Med Spa Association reports industry revenue above $17 billion and growing more than $1 billion a year. Meanwhile medspas have the lowest online booking rate of any vertical at a median of 13%. Zenoti and AestheticsPro are the two platforms going head to head in 2026 with AestheticsPro rolling out its Kai AI Suite and AP Payments for recurring membership billing in December 2025. Capterra ratings and online booking sub-scores were last updated August 20, 2026.
I Just Heard a Guy on a Podcast at the Gym Say AI Is Going Solo in the OR. I Immediately Texted Our COO.
The article discusses how hospitals and medical professionals are using AI to analyze pre-operative scans, predict treatment outcomes, and identify potential risks before surgery. Robots are already in the surgical suite and the line between human guidance and machine assistance is blurring. However, the piece acknowledges that AI going fully autonomous in the OR may be a stretch for now.
Just Heard a Podcast at the Airport Lounge and Honestly? Your Competitors Are Already Neural-Sensing Their Way to 99% Motion Accuracy
IEEE Spectrum reports researchers built a stretchable wearable sensor suit that hits 99% accuracy capturing natural joint motion along the leg. The system positions sensors strategically to passively monitor movement, with applications in rehabilitation and human-robot collaboration. IEEE is the world's largest technical professional organization and published this through their IEEE Journal Watch series in partnership with IEEE Xplore.
I Just Read a LinkedIn Post About Fitbit's Founders Launching a Screenless AI Wearable and Honestly? This Is the Play
Fitbit co-founders James Park and Eric Friedman, who previously sold Fitbit to Google for $2.1 billion, are launching a new screenless wearable called Luffu designed to continuously monitor family members including aging parents. The device pairs with a smartphone app and joins a market where Whoop, Oura, Garmin, and Google are all pushing screenless sensor packs. Google has already used the Fitbit acquisition to update its wearables strategy, including launching the Fitbit Air.