Adobe Ships Generative Video Inside The Timeline. You Describe It. The Tool Fills The Gap.
Adobe announced updates to Premiere Pro and After Effects for IBC 2026. The Generative Media Tool in Premiere lets users draw a range on any timeline track, describe what they need, and generate video without leaving the application. After Effects receives a new AI assistant that can write expressions. Some features are shipping this week while others remain in beta.
The principle here is contextual generation, meaning the AI produces content based on where you already are in your workflow rather than requiring you to visit a separate tool. The mechanism is workflow embedding, and it matters because the friction of switching between creative applications has always been where productivity dies. When generation happens inside the timeline, the creative pipeline stays unbroken.
Adobe is shipping the Generative Media Tool in Premiere Pro at IBC this week. After Effects gets an AI assistant capable of writing expressions. Some features are shipping now, others remain in beta.
- Open Adobe Express in your browser, which is Adobe's free consumer tool, and start a new video project. Expected outcome: You see a simplified timeline interface.
- Select a video clip or gap and look for any text-to-video or generative fill option in the tools panel. Expected outcome: You find Adobe's consumer-facing generative video feature, if available on your account.
- Type a description of a short clip you want, such as a drone shot over a coastline, and generate it. Expected outcome: You produce a short AI-generated video segment and understand what Premiere's Generative Media Tool aims to do inside the professional timeline.