2026-06-15 GOLF☾ PM
DeChambeau buys Sportsbox AI to turn phone footage into swing data.
📰 THE BRIEF
Bryson DeChambeau led investors who paid an eight-figure sum for Sportsbox AI in April. The app records a golfer on any smartphone camera and outputs a 3D motion-capture avatar that measures 25 joint angles and club-path metrics. The purchase price remains undisclosed beyond that bracket.
💡 WHY IT MATTERS
Users stop guessing swing faults and start iterating from precise kinematic numbers. The technique replaces subjective coach notes with repeatable measurements that update each practice session.
👥 WHO'S DOING IT
Bryson DeChambeau and his investor group now control Sportsbox AI after the April acquisition. The company reports active users across 40 countries and claims a 30 percent reduction in handicap for subscribers who log weekly avatar sessions.
⚡ TRY IT
- Download Sportsbox AI from the App Store or Google Play.
- Record a full swing from face-on and down-the-line angles with your phone camera.
- Review the generated 3D avatar and joint-angle table, then adjust grip or stance and record again to compare metric deltas.